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PEPPOL e-Invoicing: What event professionals need to know
The European event industry is undergoing a significant transformation in invoicing practices. With the introduction of PEPPOL (Pan-European Public Procurement Online), electronic invoicing is becoming the new standard across Europe.

Bots undermine ticket sales: lessons for event organisers
The Nijmegen Four Days Marches recently declared starting tickets invalid that were obtained and resold via automated bots. This decision underlines a growing problem in the event sector: the influence of bots on fair ticket sales.

What is B2B Event Marketing? A Complete Guide for Modern Marketers
B2B event marketing is one of the most effective ways to build lasting relationships, generate high-quality leads, and strengthen your brand in a competitive market. But what exactly does it involve, and how do you make it work in today's fast-paced business world?

Festivals under fire: DJ boycotts and outrage after KKR takeover
The recent acquisition of Superstruct Entertainment by the American private equity company KKR is causing considerable unrest within the European festival world.

Why event planners love coming back to AREA 42 Brussels?
AREA 42 isn't just a space – it’s an experience. Known for its flexibility, striking design, and dedicated team, it’s no wonder so many professionals return year after year to host everything from high-level conferences to creative corporate events.

How to Get Your Attendees to Interact More (and Better)
What makes events truly valuable and impactful? Maybe it’s the content of the presentations, or the unique experiences?

Visitors find safety at events the most important thing
An event must first and foremost be safe. This is what the research conducted by Event Confederation among a representative sample of 1,000 event visitors shows.

TIP! - Which Dress Code at Your Event?
In most cases, your guests will be free to dress as they please. In most cases but not always. Sometimes, a particular type of clothing will contribute to the atmosphere of your event or may be necessary because of specific (weather) conditions.

TIP! - Tips for the Invitations of Your Event
A good invitation must be eye-catching, intriguing and exciting. Try to persuade your target group with a combination of rational and emotional arguments. Why should they come to your event? How can you persuade them to give up some of their precious free time?

20 Event Planner Influencers to Follow on Instagram in 2025
Instagram's visual nature makes it the perfect platform for event professionals to showcase jaw-dropping productions and gain inspiration. From celebrity event designers...

Why Every Event Planner Should Read This Book
EVENTPLANNER 4, the latest book by Kevin Van der Straeten, is a must-read for every event planner who takes his or her profession seriously. This book offers valuable insights and advanced techniques.

AREA 42, never visited before? It’s high time you did!
AREA 42 offers an 'out of the box' venue with multiple ambiance options. A stylish, friendly space with the wow factor, custom-designed by a team of contemporary artists.

Linkbuilding for Event Venues: Why It Matters & How to Get It Right
In digital marketing, link building might not sound as glamorous as hosting a high-profile wedding or corporate gala - but it can be just as impactful for the success of your event venue or business.

Small Stage, Big Effect: 5 Tips
How do you manage to put a big stage in a small space - or at least ensure that it does not seem small? Think of the sets in TV studios.

Don't miss out: new EVENTPLANNER book coming soon – Pre-order your copy now!
It's coming soon: the brand new edition of the EVENTPLANNER book! For years, EVENTPLANNER has been an indispensable reference for event professionals, with over 100,000 copies sold and downloads. With 30% new and updated content, this edition offers even more knowledge and inspiration.

Mistakes You'll Make When You Plan Your First Event
Planning your first event is like walking through burning coal without any preparation, no matter how much you’ve read.

What an Event Planner is NOT
There are quite a few misconceptions and prejudices about our interesting and versatile profession. For instance, how often are you asked: 'Could you perhaps organise my birthday party?'

TIP! - How Much Drinks and Snacks Should You Provide at a Party or Event?
Nothing is so annoying for a guest as to stand hungrily before an empty buffet that has been plundered by others or to receive a microscopic piece of meat when you feel that you could eat a horse.

Apple Invites: a game-changer for personal events, but what about professionals?
Apple has recently unveiled Apple Invites, a new app designed to simplify the creation and management of digital invitations for personal events.

Crowds move like liquids: What this means for event safety
Ever heard the phrase 'a sea of people'? A groundbreaking study has found that this common metaphor might be more scientifically accurate than previously thought.