2 Million for Smart Festival Bracelets
A Swiss holding will invest up to 2 million euros in the start-up PlayPass, known for its smart festival bracelets. That the Belgian company announced.
Swiss Sandpiper Digital Payments will take a minority stake in PlayPass. The company is investing up to 2 million in the start-up over the next two years, depending on the achievement of certain objectives.
PlayPass exists since 2012 and was founded by CEO David Weaver and CTO Dale Hofkens. PlayPass is known for its smart wristbands for festivals and events. For example, the PlayPass technology allows payments with the wristbands on festivals.
With the fresh capital the company wants to grow further, and in particular also enter the US market.